The Signal
Weekly AI intelligence, tutorials, and strategy for the professional AV industry. By Clayton Creed.
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15+ years in B2B technology. Lean Six Sigma Black Belt. Three very different AV companies. Each one taught me the same lesson: the companies that adopt the right tools first compound advantages.
Read Article →This week: manufacturer AI moves, AVIXA's AI readiness report, and why your next RFP response should take 10 minutes.
Launch edition. The market gap, the vision, and what's coming next.
Step-by-step: from blank canvas to a working QR-code support bot deployed in a real conference room.
Train an AI on your SIMPL modules, debugging patterns, and coding standards.
The data is clear. Hardware margins are compressing. Service margins are growing. AI is the bridge.
IT is absorbing AV. Here's how to stay relevant by offering what IT can't: AI-powered AV expertise.
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